Trade school / Education
A Plus Nail School
A rebrand and an enrollment-led growth plan, then executed across website, SEO, ads and CRM.
3×
revenue in 2 yrs
15×
sign-ups
Growth strategy & fractional CMO
Fractional CMO
for small business
that plans for revenue
Senior marketing leadership without a full-time hire. We set the positioning, pick the channels and build the plan backward from your revenue goal, then stay to run it.
3×
revenue in 2 years, A Plus Nail School
7-figure
revenue growth in 2026, ABS French School
S-01 / Strategy & fractional CMO · Photo: Austin Distel / Unsplash
Sounds familiar?
Signs your small business needs a fractional CMO
If two or more of these are true, this is usually where growth is leaking.
01
You spend on marketing but can’t say which dollar drives revenue.
02
Several vendors, and nobody owns the plan.
03
Growth has stalled at what referrals alone can deliver.
04
You’re entering a new market or relaunching the brand.
Free growth audit
Not sure where growth is stuck? We’ll show you.
A free, no-obligation audit. We reply within 1–2 business days with where growth is leaking and what we’d fix first.
Everything it takes, one team
What a fractional CMO does for your business
Pick the pieces you need or let us run all of it. Every piece answers to the same revenue target.
01
Growth audit
Funnel, data and spend reviewed to find exactly where revenue is leaking.
02
Positioning & brand
Who you serve, why you win, and the brand to say it, from messaging to a full rebrand.
03
Market intelligence
Customer, competitor and channel research, including APAC market entry for Oru Kayak, Heimplanet and Boreas.
04
Go-to-market plan
Channel mix, budget and calendar tied to one revenue target.
05
Fractional leadership
A senior marketer in your weekly meetings, running the roadmap and the vendors.
06
Measurement
Reporting in revenue, cost per acquisition and pipeline, not likes.
Four steps. No mystery.
How a fractional CMO engagement works, in four steps
From audit to monthly reporting, you always know what we’re doing and why.
Step 01
Audit
Interviews, data and spend review to find the leaks.
Step 02
Plan
Positioning and a go-to-market plan with one revenue target.
Step 03
Lead
We run the roadmap and the vendors, inside your meetings.
Step 04
Prove
Monthly revenue reporting and quarterly re-planning.
Proof, not promises
Fractional CMO results from real clients
Every number belongs to a named client. If it isn’t measured, it isn’t here.
Healthcare / Two practices
Hawaii Elite Chiropractic
Rebrand, positioning and front-desk sales training across two practices.
+30%
revenue YoY
Preschool / Education
Au Beau Séjour French Preschool
Branding and a first real marketing plan for a school that had never marketed, executed across web, SEO, email and paid ads. Enrollment more than doubled.
2×+
enrollment, both campuses full
7-figure
revenue growth in 2026
90
waitlist for campus three
Before
After
Two campuses half full
Both campuses at full capacity
A school that had never marketed
Its busiest summer camp yet
No room to grow
90 families waitlisted before campus three opens
More trade school and preschool work →
Want results like these? Get a free audit and a plan built for your business.
Book a free growth audit →Client voice
“Think Tank Consulting helped us navigate the complexities of entering the APAC market. Their cultural intelligence and strategic approach made all the difference in our global expansion.”
Ardy, CEO, Oru Kayak
APAC market entry
Questions we hear most
Fractional CMO questions, answered
Straight answers to the questions owners ask us before they hire an agency.
What does a fractional CMO do for a small business?
Sets the strategy, owns the marketing plan and budget, manages your vendors or our team, and reports results to you, without the cost of a full-time executive.
How is this different from hiring an agency?
An agency executes what it is asked to do. A fractional CMO decides what should be done and holds every channel to one revenue target. With us, you get both under one roof.
Do you work with our existing vendors?
Yes. We can lead your current agencies and freelancers, or replace pieces with our own team where it makes sense.
How do we get started?
With a free growth audit: where your growth is leaking and what we would fix first.
Still have a question? Ask us directly →
Industries we do this for
Free growth audit
Get a free growth audit.
Tell us where you are and where you want to be. We reply within 1–2 business days with a short audit of where your growth is leaking and what we’d fix first.
Based in California · Serving small businesses across the US
No obligation · Reply within 1–2 business days · We never share your information.
