Education marketing for career schools & preschools
Trade school
marketing
that drives enrollment
Marketing for trade schools, vocational programs, preschools and training academies. We turn outcomes into enrollment with websites, local SEO, paid ads and CRM follow-up that answers in minutes.
3×
revenue in 2 years, A Plus Nail School
2×+
enrollment, ABS French School
Education · Photo: Quino Al / Unsplash
Education clients we work with
The challenge
Why schools stall
The problems we see again and again in this industry, and the ones we fix first.
A shrinking pool
US high school graduates peaked in 2025 and are projected to fall 13% by 2041. Every school is competing for fewer students.
Outcomes nobody sees
Completion, licensing and placement data sit in spreadsheets instead of on the homepage.
Inquiries that go cold
Most inquiries arrive after hours. Without a CRM and fast follow-up, students enroll somewhere else.
Free education marketing audit
See how many more enrollments your marketing could bring in.
A free, no-obligation audit. We reply within 1–2 business days with where growth is leaking and what we’d fix first.
What we do
Trade school marketing services
One team for strategy, website, SEO, ads and CRM, so every channel answers to the same growth target.
Enrollment websites
Program pages built around outcomes, cost and financing, with tour and info-session booking in two clicks.
Local & program SEO
Rank for “[program] school near me” with program pages, Google Business Profile and reviews.
Paid enrollment campaigns
Google and social ads tied to booked tours and applications, not clicks.
HubSpot admissions CRM
Every inquiry routed, followed up and tracked to enrollment, with staff training.
Not sure which services you need? Start with a free audit and we’ll tell you what to fix first.
Book a free growth audit →Client result
A Plus Nail School
Rebrand, SEO-built WordPress site, paid ads and a full HubSpot rollout with team training.
3×
revenue in 2 years, with 40× traffic and 15× sign-ups
FAQ
Trade school marketing FAQ
Straight answers to the questions owners ask us before they hire an agency.
What does Workforce Pell mean for trade school marketing?
Starting July 1, 2026, Pell Grants can cover eligible short programs of 150 to 599 clock hours. Programs must meet completion and job-placement thresholds, so publishing your outcomes clearly becomes both a compliance story and your strongest marketing message.
Do you market preschools too?
Yes. Preschool marketing is about trust and the tour. We build sites, local SEO and inquiry follow-up for parents, as we did for ABS French Preschool.
Which channel brings the most enrollments?
For most schools, local search and Google Ads bring the highest-intent inquiries, and a fast CRM follow-up turns them into tours. Social builds awareness for programs people don’t search for yet.
Can you work with our existing website?
Yes. We start with an audit. If the site is holding you back, we rebuild on WordPress; if not, we optimize what you have.
Still have a question? Ask us directly →
Other industries
Services for this industry
Free marketing audit
Get a free education marketing audit.
Tell us where you are and where you want to be. We reply within 1–2 business days with a short audit of where your growth is leaking and what we’d fix first.
Based in California · Serving small businesses across the US
No obligation · Reply within 1–2 business days · We never share your information.
