A+ Nail School

A+ Nail School partnered with Think Tank Consulting during a period of digital growth and operational inefficiency. Despite offering strong training programs, their online presence and sales systems were not supporting their business potential. Our team led a full-scale transformation to modernize the brand, rebuild the digital foundation, and establish a performance-driven marketing and sales engine.

Results
Revenue Growth in Two Years
0 x
Increase in Website Traffic
0 x
Increase in Monthly Student Sign-Ups
0 x
Problems

Through our discovery, we uncovered core issues

  • Low online traffic (300 visitors per month)

  • Inefficient sign-ups (22 per month)

  • No established sales process

  • Outdated website lacking conversion structure

  • No proper marketing executed to drive growth

  • Solutions
    Solutions

    We delivered an end-to-end growth system designed to strengthen brand equity and accelerate student acquisition.

    1. Complete Rebrand
    We modernized the school’s brand identity to match its educational excellence and professional standards.

    2. Website Redesign
    We rebuilt the website with:

    • clear user flows

    • a refined and logically organized content system

    • a fully responsive design optimized for desktop, tablet, and mobile.

    • strong SEO architecture

    • conversion-focused landing pages

    3. SEO Strategy & Paid Acquisition
    We executed a long-term SEO plan supported by targeted paid ads to boost visibility, increase traffic, and improve lead quality.

    4. HubSpot CRM Setup & Sales Training
    We implemented a centralized CRM, automated the lead-to-signup process, and trained the internal team to run a scalable sales pipeline. 

    Solutions

    We delivered an end-to-end growth system designed to strengthen brand equity and accelerate student acquisition.

    01 Complete Rebrand

    We modernized the school’s brand identity to match its educational excellence and professional standards.

    02 Website Redesign

    We rebuilt the website with clear user flows, a refined and logically organized content system, a fully responsive design optimized for desktop, tablet, and mobile. Strong SEO architecture, conversion-focused landing pages

    03 SEO Strategy & Paid Acquisition

    We executed a long-term SEO plan supported by targeted paid ads to boost visibility, increase traffic, and improve lead quality.

    04 HubSpot CRM Setup & Sales Training

    We implemented a centralized CRM, automated the lead-to-signup process, and trained the internal team to run a scalable sales pipeline. 

    Feel at home

    Together, we will build your ideal space

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    Custom furniture design

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    Personalized designs

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    Satisfaction guaranteed

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    Award-winning Designers

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    premium supplies

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    up-to-date trends

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    Problems
    • Hard to find the message
    • that resonate with their customers
    • Hard to create different customer segments
    • Don’t have any web traffic
    • Don’t have GTM strategy
    • Need to create strong brand positioning
    • Need results to show VCs
    Services we provided
    • Market research & competitive analysis
    • Repositioning the brand
    • Create strong and simple message “Your Job, On the Map”
    • UX update on both website and app
    • SEO keyword strategy and optimization
    • Create job applicant funnel and employer funnel
    • Implement Hubspot CRM to manage leads
    • Ran Google Ads and create Ads assets
    • Fostered additional investments from VCs
    Examples
    TTC Results
    • First sales for the company
    • Created 3000 users from 0
    • Successful investment from VC
    • Successful brand transformation and digital transformation
    More Projects

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    Rated 5 out of 5

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    WorkOnward

    Development Included:

    • Market Research & Competitive Analysis
    • Repositioning the Brand
    • Created a Strong and simple message “Your Job, On the Map”
    • UX Update on Both Website and App
    • SEO Keyword Strategy and Optimization
    • Created a Job Applicant Funnel and Employer Funnel
    • Implemented Hubspot CRM to manage leads
    • Ran Google Ads and created Ads assets
    • Fostered additional investments from VCs

    Results: Improved branding and website, as well as optimized SEO to drive online e-commerce sales.

    Brazilian Wax Studio LA

    Development Included:

    • Website Redesign & Relaunch
    • Rebrand & New Brand Guide
    • Customer Personas and Market Research
    • Creation and management of GA4 PPC Campaign
    • Full Marketing Campaign Deployment and Management
    • SEO Plan & Content Execution
    • SEM & UX Updates to Drive Leads

       

    Results: Improved branding, website, and optimized SEO to drive online e-commerce sales.

    Hawaii Elite Chiropractic

    Development Included:

    • Website Redesign & Relaunch
    • Rebrand & New Brand Guide
    • Customer Personas and Market Research
    • Digitizing The Scheduling Process
    • SEM & UX Updates to Drive Leads

    Results: Improved branding, website, and optimized SEO to drive online e-commerce sales.

    Committee for Human Rights In North Korea

    Development Included:

    • Website Redesign & Relaunch
    • CMS implementation
    • Staff training
    • SEO Optimization
    • Integration of an online donation platform
    • SEM & UX updates to drive membership

    Results: The new website relaunch enabled web content to rank on Google and increase the presence of the organization. 

    FITTEM

    Development Included:

    • Website Redesign & Relaunch (Shopify)
    • Total Rebrand Including Brand Guide
    • Creation of Brand Mascot
    • Market Research & Competitive Analysis
    • Created a Strong and Simple Message
    • Provided Wholesale Channel Strategy & Sales Collateral
    • E-Commerce Build & Integration
    • SEM & UX Updates to Drive Leads

    Results: Improved branding and website, as well as optimized SEO to drive online e-commerce sales. Established first-ever online sales for the company and opened the doors to the first retail buyers. 

    A+ Nail School

    Development Included:

    • Website Redesign & Relaunch
    • Total Rebrand
    • Paid Ads
    • SEO Strategy
    • Employed Sales Strategy

    Results: A refined brand presence and increased revenue via funnel and sales development. 

    What Now?

    Sit Back, Relax, & We'll Get Back To You In 1-2 Business Days.